GTmetrix Alternatives: 10 Speed Test Tools Compared (Free and Paid)

GTmetrix was the default speed test for a long time. Plug in a URL, get a grade and a waterfall, send the report to your developer. It’s still a good tool, but it isn’t the free, no-login test it used to be: reports have needed an account since GTmetrix changed its plans at the end of 2023, the old free plan has been replaced by a trial, and the cheapest paid plan (Lite, US$4.99 a month billed yearly) gives you 50 tests a month from 5 locations.

So if you’re looking for a GTmetrix alternative, you’re in good company. We run speed tests every week as part of SEO audits and site speed work, and these are the tools we actually use, what each one is good for, and where each one can mislead you.

GTmetrix alternatives at a glance

ToolFree optionReal visitor (field) dataWaterfallBest for
SiteSpeedBotYes, no signupYes (CrUX)YesWordPress sites, testing from 18 countries
PageSpeed InsightsYes, no signupYes (CrUX)NoSeeing what Google sees
WebPageTestFree accountNoYesDeep technical diagnosis
DebugBearFree test, no signupYes (CrUX, paid RUM)YesTeams wanting lab, CrUX and RUM in one place
SpeedVitals15 tests a weekYesYesTesting from many locations at once
UptrendsYes, 10 locationsNoYesQuick checks from real browsers
Lighthouse (Chrome DevTools)Yes, built inNoNoDevelopers testing locally
PingdomYes, 7 locationsNoYesSimple load time checks
Cloudflare Web AnalyticsYesYes (your own RUM)NoSites already on Cloudflare
Vital Signs TrackerNo (from US$29/mo)Yes (your own RUM)NoPage-level Core Web Vitals monitoring

First: lab data vs field data

Every tool below falls into one of two camps, and mixing them up is the most common mistake we see.

  • Lab data is one test, from one location, on one simulated device. GTmetrix’s grade, the PageSpeed score out of 100 and Pingdom’s grade are all lab data. Great for finding problems, but the number moves every time you run it.
  • Field data comes from real people using real browsers on your site. Google’s Core Web Vitals, the ones that feed into rankings, are field data from the Chrome UX Report (CrUX), judged at the 75th percentile over 28 days.

The targets for passing Core Web Vitals are LCP under 2.5 seconds, INP under 200 milliseconds (INP replaced First Input Delay in March 2024) and CLS under 0.1. A tool that only gives you a lab grade can’t tell you whether you pass. That’s why several of the alternatives below are more useful than GTmetrix for SEO work, not just cheaper.

1. SiteSpeedBot (WP Speed Fix WordPress Speed Test)

Best for: WordPress sites, and anyone who needs to test from the country their customers are in.

Full disclosure: this one is built by our sister company, WP Speed Fix. It loads your page in a real Chrome browser from any of 18 locations (Sydney, London, Los Angeles, Virginia, Toronto, Frankfurt, Singapore, Mumbai, Dubai, Sao Paulo and more) and puts the result next to Google’s real visitor Core Web Vitals, with a plain pass or fail verdict at the top.

Where it differs from GTmetrix is the advice. Instead of generic Lighthouse audits, recommendations come from a rules engine built from optimizing more than 5,000 WordPress sites, so it flags slow hosting, admin-ajax bloat, missing lazy loading and other WordPress-specific issues, then puts the top three fixes first. You also get a sortable waterfall, an SEO check of your titles and social share tags, a shareable report link and 12 months of test history per domain.

  • Why use it: free, no signup, 18 test locations, field data and lab data in one report.
  • Watch out for: the advice is tuned for WordPress, so non-WordPress sites get less from the recommendations.

2. Google PageSpeed Insights

Best for: checking what Google actually sees.

PageSpeed Insights shows your real visitor Core Web Vitals from CrUX at the top of the report (for the URL, or for the whole site if the page doesn’t have enough traffic), then a Lighthouse lab test underneath with the familiar score out of 100.

Worth knowing: a huge number of speed test tools are simply a wrapper around PageSpeed Insights or Lighthouse. Different branding, same engine, same score, same recommendations. If two tools give you near-identical advice, that’s why.

  • Why use it: free, no account, and the field data section is Google’s own verdict on your site.
  • Watch out for: the lab test is a single simulated run from Google’s servers, there’s no waterfall, and the score out of 100 is not a ranking factor. Read the field data first.

3. WebPageTest

Best for: deep technical diagnosis when you need to know exactly what’s happening.

WebPageTest runs real browsers from locations and connection speeds you choose, with the most detailed waterfall and filmstrip of any tool here. It’s owned by Catchpoint, which is now part of LogicMonitor, and anonymous visitors get a limited view, so you’ll want a free account to use it properly.

  • Why use it: unmatched detail, repeat views, device and connection control, scripting for complex tests.
  • Watch out for: it’s built for developers. For a business owner the amount of data can hide the one thing that matters.

4. DebugBear

Best for: teams that want lab tests, Google data and real user monitoring in one product.

DebugBear’s free website speed test needs no signup and shows a lab test in real Chrome, Lighthouse audits, a waterfall and your Google CrUX data side by side. The paid product adds scheduled monitoring, with plans from US$49 a month billed yearly, and real user monitoring from the Startup plan up.

  • Why use it: one of the best-presented reports around, and CrUX data on the free test.
  • Watch out for: monitoring is much pricier than GTmetrix, and real user monitoring isn’t in the entry plan.

5. SpeedVitals

Best for: testing from lots of locations at once.

SpeedVitals reports LCP, CLS and TBT in the lab alongside real-world data, and can batch test a page from many locations in one go, which is a quick way to spot a CDN or hosting problem in a particular region. The free plan gives you 15 tests a week from 10 locations, plus one daily monitor.

  • Why use it: multi-location testing and a genuinely useful free plan.
  • Watch out for: the free test allowance runs out quickly if you’re working on a site every day.

6. Uptrends Website Speed Test

Best for: a fast, no-fuss check from a real browser.

Uptrends’ free speed test runs real Chrome or Edge, on desktop or mobile, from 10 free locations and gives you a waterfall. Paid monitoring starts from US$42 a month billed yearly.

  • Why use it: real browsers, a choice of locations and devices, no account needed.
  • Watch out for: it’s a monitoring company first, so the free tool is a taster for the paid product and has no Google field data.

7. Lighthouse in Chrome DevTools

Best for: developers who want an instant test on their own machine.

Lighthouse is built into Chrome. Open DevTools, choose the Lighthouse tab and run a report. It’s the same engine as PageSpeed Insights’ lab test (and GTmetrix’s score), so it’s a free way to get the same numbers without leaving your browser.

  • Why use it: free, instant, works on staging sites and pages behind a login.
  • Watch out for: results depend on your own computer and connection, and a page-load test can’t measure INP. Total Blocking Time is only a rough stand-in.

8. Pingdom Website Speed Test

Best for: a simple load time number for non-technical people.

Pingdom is the tool most people try after GTmetrix, and it’s still free with 7 test locations (Tokyo, Frankfurt, London, Washington DC, San Francisco, Sydney and Sao Paulo). It gives you a performance grade, load time, page size, request count and a waterfall.

Honestly, it’s showing its age. It doesn’t report Core Web Vitals, so a great Pingdom grade tells you very little about how Google sees your site. We’d only use it for a quick waterfall.

  • Why use it: free, simple, easy for non-technical people to read.
  • Watch out for: no LCP, INP or CLS, and the grade can send you chasing the wrong fixes.

9. Cloudflare Web Analytics and Observatory

Best for: sites that already run through Cloudflare.

If your site is on Cloudflare, you already have a free real user monitoring tool. Web Analytics measures LCP, INP and CLS from your real visitors, and its Debug View lists the page elements doing the most damage to each metric. For proxied sites the tracking script is injected automatically. Observatory, in the Speed section of the dashboard, adds Lighthouse lab tests next to that real user data.

  • Why use it: free field data from your own visitors, even on sites too small to show up in Google’s CrUX data.
  • Watch out for: you only see it inside Cloudflare, and you can’t test competitors’ sites with it.

10. Vital Signs Tracker

Best for: monitoring Core Web Vitals page by page, including carts and checkouts.

Another one from our own stable. Google’s Core Web Vitals data is a 28-day average, often grouped across similar pages, so problems can cost you traffic and conversions for weeks before they show up in Search Console. Vital Signs Tracker collects the same metrics from your visitors’ browsers and reports daily, per page, broken down by country, device, traffic source and logged-in versus logged-out users.

It also explains why a metric is failing: LCP split into server time, load time and render delay, the element and interaction behind a slow INP, and the element causing layout shift. Plans start at US$29 a month for one site.

  • Why use it: page-level field data, including pages Search Console never reports on, plus clear attribution.
  • Watch out for: it’s paid monitoring, not a one-off test tool.

Which GTmetrix alternative should you use?

  • You want a free, one-off test: SiteSpeedBot for WordPress sites, PageSpeed Insights for any site.
  • You need to know if you pass Core Web Vitals: the field data in PageSpeed Insights, Search Console or the free Core Web Vitals report, which shows up to 40 weeks of history.
  • You’re debugging a hard problem: WebPageTest.
  • You need ongoing monitoring: DebugBear for lab plus CrUX, Vital Signs Tracker for page-level real user data, or Cloudflare Web Analytics if you’re on Cloudflare and want it free.
  • You were only using GTmetrix for its grade: stop chasing grades and check your field data instead.

Why do speed test tools give different results?

Run one page through five tools and you’ll get five answers. That’s normal. The differences come from:

  • Location: a test from Seattle and a test from Sydney are measuring different journeys.
  • Device and connection: PageSpeed Insights simulates a mid-range phone on a slow mobile connection; most other tools test an unthrottled desktop by default.
  • Caching: the first test after a cache clear is always slower. Run each test two or three times.
  • Engine and scoring: Lighthouse weights metrics one way, other tools another, and Pingdom doesn’t use Core Web Vitals at all.

Pick one lab tool for troubleshooting, stick with it so your before and after numbers are comparable, and judge success on real visitor data.

Speed is only one part of SEO

Passing Core Web Vitals won’t rank a page on its own, but failing them can hold back a site that’s doing everything else right, and a slow site wastes the traffic you already have. We cover how much speed really matters in How Site Speed Actually Impacts SEO, and our wider roundup of website speed test tools covers the basics.

If your site is on WordPress and failing Core Web Vitals, our sister company WP Speed Fix specialises in fixing exactly that.

FAQ

Is GTmetrix still free?

Not in the way it used to be. GTmetrix now requires an account and offers a free trial rather than a free plan. Paid plans start at US$4.99 a month billed yearly for 50 tests a month.

What is the best free alternative to GTmetrix?

For WordPress sites, SiteSpeedBot: real Chrome, 18 locations, Google field data and WordPress-specific fixes with no signup. For any site, PageSpeed Insights, because it shows Google’s own Core Web Vitals data.

Is Pingdom better than GTmetrix?

Not for SEO. Pingdom doesn’t report Core Web Vitals, while GTmetrix shows Lighthouse lab metrics and, for sites with enough traffic, Google’s field data. Pingdom is fine for a quick waterfall.

Does Google use my PageSpeed score for rankings?

No. Google uses Core Web Vitals field data from real Chrome users. The score out of 100 is a lab score to help you diagnose problems.

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