Brendan Tully0 Comments
We work with a lot of online stores and ecommerce business owners on both SEO and Adwords, to help them rank higher and get more visitors, and conversion rate improvements to help them sell more stuff. Here are three quick wins that are at the top of our best practices checklist, not rocket science but…
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Years ago we published a blog post about Fixing Slow Wordpress Sites and Optimizing WordPress Site Speed and ultimately created a whole business out of it specializing in WP Site Speed Optimization. Today we’ve now optimized well over 3000 sites at WPSpeedFix.com. We regularly get asked about Shopify Site Speed, Fixing Slow Shopify Sites and…
This is a guest post from Tom Libelt from Smart Brand Marketing, an agency that specializes in marketing and promoting online courses. In this post, Tom details a common problem with the sales pages of online courses specifically relating to their site speed AND what to do about it. Over to Tom…. The speed of…
If there’s one thing you should be doing as an ecommerce business its running an Google Product Listing ads campaign. What are Product Listing Ads? Product Listing Ads or PLA’s are triggered when Google detects a search term with buying intent and there is someone running PLAs with relevant products. In the screenshot below you…
(Note: This article is fairly short but some of the recommendations are quite technical to implement. For new customers or ecommerce businesses starting with their SEO or online marketing strategy, we recommend our Onpage SEO & Website Best Practices Service which will take care of most of the recommendations below.) I’ve had 2 calls in…
We use Zendesk as our core job management system and for the most part love it. One thing we don’t like is that the end user updates look like ticket updates instead of regular emails so much so that we really took a look at Helpscout as an alternative. It ultimately didn’t suit our needs…
Most e-commerce websites acquire most of their traffic through Google and other search engines. Obviously, the higher your site appears within the search results, the better. As you might know, SEO optimization is the best way toward the top pages of Google’s (and other search engines’) search results. So, if you’re looking for the best…
There are many different aspects of hosting a website. There are the hosting service providers themselves, the plugins that you’re using, how well the theme interacts with your site, and many other different elements that you always need to pay attention to. One of these elements is the TTFB. As with almost everything, there has…
Brendan Tully3 Comments
Note: I decided to put this post together as we’ve been seeing huge success with Google Display Ads in the past 6 months. I’m now explaining the Display Network to 2-3 people a day and figured a post explaining one of the ways we use the Display Network might be useful to share publicly. If…
About our marketing blueprints: The approach we use with clients is quite different to most marketing and web agencies. Our marketing blueprints breakdown the strategy and tactics we’re using with our clients to rank them higher in Google, get more traffic and turn more of those visitors into paying customers, ultimately what everyone wants right?…
Learning Management Systems (LMS) are software solutions that enable individuals or organizations to create and manage online courses and various training programs. The integrated virtual classroom is where students and trainees interact with each other and learn via multimedia teaching methods, including videos, text, PDFs, and audio files. To help you find the right software…
We’ve just pushed another new website build live over the weekend for Freedom Photography, a portrait photography studio in Perth. One of the key elements of this site was keeping the balance between imagery and text. While strong imagery in a photography website is key, its also important that the quality of information the website…
I talk about WP Engine (WPE) a lot. We’ve been a WPE customer for 4 or 5 years now. Moving our Wordpress Cpanel hosting to WPE was a game changer of sorts for our business to the point where we now have a 6 figure business unit that provides hosting to our smb customers partly…
We’ve been overwhelmed by the positive feedback from the Achieve More Online workshops this week. A lot of business owners who attended left the workshops feeling a little overloaded and wondering where to actually start. So, we’d thought we put up this post to give start you off in the right direction.
With the wide variety of hosting services currently available on the market, most of which are going after the same group of customers, you need a solution that offers superior service. Bluehost and Siteground are such hosting services, both exceptional enough that they stand out as two of the best web hosting options that you…
500 Internal Server Error is a really common error message and can mean a number of things. It’s a type of information that belongs to the category of the ‘HTTP status codes’, which basically provide you with information about the success of an online request. If the online request is successful, everything flows smoothly, but…
Google Analytics is a key component in measuring the performance of your website. As part of all our monthly services we include a monthly website performance report in PDF format. The video below from our AchieveMoreOnline.com.au training portal looks at Google Analytics in a bit more detail. I’ve also included a summary of the key…
Numerous site owners and admins underestimate the importance of meta descriptions. These snippets, no longer than 160 characters, are the tags in HTML code that offer a brief overview of page content to the users in search engine result pages (SERPs). If used correctly, meta descriptions can significantly increase your site’s traffic and the number…
Mobile responsive websites are a must as we reach the end of the second decade of the new millennia. It’s no wonder, then, that businesses that thrive online have to locate part of their strategies to being readily available, adaptable and fully responsive for mobile devices as well. And this is not only enormously important…
Brendan Tully1 Comment
We recently completed website design and development of an event website for the annual 2013 Pharmacy WA Forum which is being held in August. he end result looks great and with a site built on WordPress CMS the customer is able to edit the content themselves and tweak as necessary for future events.
Bluehost and Clowdways – these two hosting providers are some of the most popular and innovative ones on the market today, as they offer great value without breaking your bank. No matter which of the two you choose, you’ll get excellent functionality, easy management, and exceptional customer support. But which one is better for your…
I’m regularly asked the question of the best way to get an online store up and running without a big budget….or more accurately a tiny tiny budget (a few hundred dollars!). This strategy is excellent for people who have an online store concept they want to test but don’t want to invest $5000+ on a…
Learn about how we’ve helped Didgeridoo Breath build their online presence Didgeridoobreath.com – ranks number 1 in Google for “Didgeridoo Perth” plus hundreds of other search terms Didgeridoo Breath is a Fremantle based Didgeridoo store that has both a retail store and an online store that ships didgeridoos and other related musical instruments worldwide. As…
GeneratePress is one of the more popular WordPress themes that are currently available. The theme can provide both high-performance speeds and a variety of customization options that would be perfect for just about any sort of business site or personal blog. While the sheer number of satisfied customers can speak to the quality of the…
Given you’re on this page I probably don’t need to tell you that fast WordPress loading times are important for SEO, user experience and particularly in ecommerce businesses, conversion rates and sales . We’ve optimized 3000+ sites through our WordPress Speed Optimization Service WPSpeedFix.com and have deep experience with Woocommerce speed and Wordpress speed optimization.…
At first glance, hosting a successful party seems a straightforward affair. Having an exciting theme, stunning decorations, or delicious food is important. But slow serving staff or insufficient room for guests can guarantee failure. Web hosting is the same, so read this article to find out how the best WordPress hosting for Australia throws the…
Hey! These are the resources and links from our “SEO for Online Courses & Membership Sites” online workshop. Here’s the link to the slides: https://docs.google.com/presentation/d/14QbKDjlv7Ew4Ttga-YhJCecFvWSHwZTQgY57DYW88xA/edit?usp=sharing Ecommerce Marketing & Optimization Course: ParetoEcommerce.com Google Search Console – google.com/webmasters/tools From the Future blog article on keyword research https://ftf.agency/total-addressable-online-market/ Ahrefs.com & Semrush.com Online Course “Preview” Lesson example: https://www.didgeridoodojo.com/advanced-didgeridoo-lessons-techniques/rim-shot-zipper-sound/ Online…
Last week we launched a beautiful new website for one of our partner companies, Photography Project. Photography Project is a professional commercial photography studio based in Perth, Western Australia. They specialise in location-based shoots of people, products and projects. Some of the specific services the Photography Project team provide are: Marketing Photo Library Business Portraits…
Trouble with Magento speed or the site is running slow? We’ve been running our agency for over 10 years and initially struggled whenever we took on a Magento client – the sites were usually slow, clunky and difficult to deal with. Site speed is a critical component of user experience, conversion and also Google rankings…
There’s a level of skepticism that comes with receiving something for free. In order to put a few speculations to rest right from the start – yes, the paid versions of these themes usually offer a lot more features. That being said, there are definitely some very interesting options that the base versions can provide…
We’ve been rolling out Google Plus profiles for clients a lot lately and I think I’ve written the same email 50 times explaining why we’re doing it! Long story short, for 95%+ of the businesses we work with there isn’t really any social benefit to utilising Google Plus right now…BUT there can be a huge…
Site optimization is a key factor when it comes to the possible speeds your site visitors will receive when they open your page. The level of optimization depends on factors such as proximity between the visitor and the nearest server, the number of visitors currently on the site, the CPU capacity of the servers, and…
According to a bunch of different studies online you can lose 7%+ on your conversion rate with each second that your site takes to load. That’s probably just a made-up stat but slow sites do lose visitors and poor site speed does impact conversion rates and checkouts quite dramatically. In this post we break down…
Hypertext transfer protocol secure, or HTTPS, is rapidly becoming the norm on every website that you visit. The simplest way to find out if a site that you’re on is using HTTP or HTTPS is by checking the address line at the top of your browser. If there is a padlock in front of the…
In the past few years especially, online courses have become a very popular solution for people to learn new skills without breaking the bank. Learning management systems, including WordPress LMS plugins, allow educational institutions, corporations, as well as individuals to create, document, track, report, automate, and deliver educational, training, learning, and development courses and programs.…
There’s quite a few new changes at Google you need to be aware of and a few thing to do to your todo list. (If you’re a current client we’re providing SEO or Adwords services to, nothing to do here as we’ll take care of that for you) 1. iOS6 (new iPhone & iPad operating…
Getting consistent high quality reviews and feedback on your Facebook page and Google Plus Local Maps Listing is a key part of a successful online marketing plan. Not surprisingly, many small business owners are scared to death of negative reviews but the reality is that these are often unhappy customers for a reason. Their feedback…
Time moves fast in the world of technology – a smartphone can become obsolete in a year, and our computers update their software along with third-party programs on an almost daily basis. But advancements in technology make things that were once only accessible to the “select few” available to the broader public. That includes you.…
Brendan recently spoke at an online marketing conference on the topic of ecommerce marketing and optimisation. The title of the presentation was From 5 and 6 Figures to 7 Figures a Month. It contains a huge number of actionable insights that will help you improve your online marketing even if you’re not strictly an ecommerce…
Website & Internet Marketing Workshops & Training for Small Businesses Achieve More Online All smart business owners know that the internet provides a huge opportunity to reach new markets, attract more customers and ultimately increase sales. However, the problem is many business owners have spent thousands on a website, yet still fail to attract more…
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